FOR IMMEDIATE RELEASE

Contact: Mike Todd
Phone: 314.333.5001, ext. 217
Email: mike.todd@magnetworks.com

November 21, 2012

STUDIO M AND JENNIFER BRINLEY LAUNCH BLOOM COLLECTION

Studio M, the All-New Division of Magnet Works Ltd., Teams Up with Jennifer Brinley to Launch the Bloom Collection

ST. LOUIS - Magnet Works, Ltd., a leading provider of home and garden products, announced that they have partnered with artist Jennifer Brinley to launch a new collection called Bloom. The collection includes a wide variety of artful indoor/outdoor products such as pillows, clocks, serving trays, garden totes, bird houses, and more.

The Bloom collection is one of the four, artist-driven collections of artful home and garden products included in Magnet Works' all-new Studio M division, which will debut at the gift and home trade markets this winter.

"The bold and expressive artwork in Bloom appeals to a wide range of age groups. The mix of traditional garden themes with a modern boho style makes it a very transitional collection," said Anne Brown, Director of Product Development.

According to Brinley, Bloom was inspired by the memory of her grandmother's garden and the Northern California summers of her youth. "With the Bloom collection, my goal was to weave together the bold color and joyfulness of flowers like peonies and dahlia with a mix of textures, diverse textile patterns, and the subdued colors of old paint, layered on distressed wood," said Brinley.

Magnet Works will debut Studio M and the Bloom collection at the markets in January, but retailers can sign up for previews and updates at www.magnetworks.com/studio-m.

Founded in 1989, Magnet Works, Ltd. is a provider of home and garden décor and accessories based in St. Louis. Featuring artwork from nearly 100 of the nation's best licensed artists, the company offers decorative products such as MailWraps® mailbox covers, BreezeArt® premium decorative flags, Yard DeSigns® magnetic ornamental plaques, and MatMates™ interchangeable doormat and comfort mat systems. The company will launch a new division for artful home and garden products called Studio M™ in January 2013. Noted for its superior selection of artwork and high-quality products, the company frequently rates among the top-selling suppliers in numerous gift industry categories.

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